Can you imagine how many more papers we’d sell if we used headlines like this on page one?
Fortunately — or unfortunately, depending on your point of view — that’s not really the headline. That was just an extremely awkward wrinkle on that particular copy of last Thursday’s Detroit Free Press.
Here’s what the page was supposed to look like:
What can you do about snafus like this?
Not a damn thing. Except laugh when they happen. And then talk shift about them.