Why ESPN needs a copy editor

ESPN needs a copy editor — or, at least, someone who can identify logos from Big 10 conference teams — to keep it from making an error like this one today on its web site:

Yes, that’s the correct logo for Purdue. But Iowa? No, that’s not Iowa’s logo. That’s the logo for Illinois.

You can tell because it says Illinois smack across the middle of it.

That was spotted today by Kurt Cunningham, a designer for the Times of Munster Indiana and, yes, a graduate of the University of Iowa. Moments after he sent that picture, he sent this one, too.

Again, that’s the correct Michigan State logo. But that’s not the Indiana University logo.

You can tell because it says Illinois smack across the middle of it.

Sigh…

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You know who else needs a copy editor?

Local TV news operations. Chicago’s WMAQ-TV in particular. And Harrisburg’s Fox43 TV news. And Local 15 News in Mobile, Ala. And Fox2Now in St. Louis. And KTLA channel 5 in Los Angeles. And Charlotte’s WBTV. And other local TV news operations. And CBS local media. And the web operation for DC101 radio. And CNN and CNN Money and Fox News (and Fox News again) and ABC News and the BBC and German news channel N24. And Martha Stewart’s TV operation. And the Disney Channel. And creators of mobile apps. And Google News’ ‘bots. And Baseball jersey manufacturers. And Georgetown University. And Kansas State University. And the University of Iowa. And the New York Jets, the Minnesota Vikings, the St. Louis Cardinals and the Washington Nationals (boy, do they need a copy editor). And the National Hockey League. And Fox Sports. And college athletic department ticket offices. And the Virginia general assembly. And college alumni magazines. And pharmacies. And the makers of Sudafed. And Borders bookstore. And the U.S. Postal Service. And government agencies and political candidates. And Tea Party candidates. And the White House. And city and county Boards of Elections. Both the state of Pennsylvania and its department of transportation. And Pittsburgh skywriters. And road paving contractors. And the city of Norfolk, Va. And the Ohio Dept. of Transportation. And South African traffic cops. And gas stations. And billboard companies. And sign painters. And Home Depot and manufacturers of “hoodies.” And T-shirt designers. And more T-shirt designers. And Old Navy. And rubber stamp designers. And glass etchers. And Starbucks. And restaurants, breakfast joints, Chinese restaurants and cake decorators. And more cake decorators. And drive-in movie theater managers. And romance novelists. And South Africa’s New Age and Sunday Independent newspapers. And Dublin’s Sunday Business Post. And the Echo of Gloucestershire, England. And the South China Morning Post. And the Washington Post (Hey! A repeat offender!), the Post‘s Express tab (Hey! Another repeat offender!) the New York Times (Yet another repeat offender!)(Hey! A third offense!), the New York Post, Wall Street Journal Europe, Newsday, USA Today, the Chicago Sun-Times (And yet another!), the Daily Herald of Arlington Heights, Ill., the Rochester, N.Y., Democrat & Chronicle, the Seattle Times, the weekly Manila Mail of San Francisco, the Salt Lake Tribune, the Miami Herald, the Portland Oregonian, the Durham, N.C., Herald-Sun, the Chapel Hill, N.C., News, the Missoula, Mont., Missoulian, the Times-Record of Denton, Md., the News-Herald of Willoughby, Ohio, the Amarillo (Texas) Globe News, the Cincinnati Enquirer, the Waynesboro News Virginian, the Virginian-Pilot, the Des Moines Register, the Green Bay Press-Gazette, Gannett’s N.Y. Central Media hub, the Daily Herald of Provo, Utah, the Carbondale, Ill., Southern Illinoisian and the Canarsie Courier of New York City. And the Associated Press. And Mann’s Jeweler’s Accent magazine. And Investment News magazine. And Time magazine.